7 reasons why your company needs a CTO

In today’s marketplace, where having a stylish website with a cool UX can make or break your business, every company uses technology. Even traditionally, nontechnical companies are starting to use modern techniques to attract new customers or keep their existing clients happy.

Here are 7 reasons why you should have a CTO in your team.

Every Company should be a Technology Company

Like it or not, today, every Company should be a technology company. You’ll argue that you’re not; however, the chances are that tons of your competitors are using technology. Even though they’re only using it to research product data or testing, you’re at a loss. The technology aspect of products/services must be acknowledged and be made a responsibility.

CTOs Sharpen and Maintain Your Competitive Edge

Unless your office runs on pen and paper alone, you recognize that technology has raised the bar in your industry and enables everything you’re doing . What you won’t fully grasp is how quickly that bar continues to rise as competitors work hard to reduce their inefficiencies with technology. Without a CTO to proactively guide your team through critical changes, competitiveness will increase beyond your reach.

They’re going to Offer Meaningful Insights, Efficient Processes and Better Communication

A good “CTO” can implement systems that provide more useful data to key decision-makers, sales and customer representatives (for example, executives’ KPI reports, real-time sales statistics and automatic clients reports). They’re also going to replace inefficient or unnecessary processes with automated ones, streamlining operations and reducing labour costs. Additionally, they’re going to improve communication and workflow between departments, keeping your team in sync.

All companies need CTO to manage solutions

Most companies today use some quite technical solutions to help their companies, which may be outsourced or cloud-based and wish minimal to no local infrastructure. However, someone still needs to make an informed decision on how best to select , use and customize these solutions, which is why even non technical companies need a CTO.

They’re going to Drive Strategic Decisions on Potential Investments

There are a lot of technological innovations that have the potential to disrupt the operations of nontechnical companies. The CTO can drive strategic decisions on potential investments which can offer value to the Company, both as an offensive business measure also as a defensive tactic to beat similar investments by competitors

Technology Improves All Companies

All companies are often improved with technology. This is usually an unavoidable fact. Having a CTO means improving how an organization operates, which may lead to improved profits. A CTO is going to be able to identify innovation that nontechnical team members may overlook.

An great CTO Identifies Ways you’ll Innovate and stop Disruption

The job of a CTO is to understand the benefits of marrying business objectives with technical solutions. They use technology to enable the Company’s mission. Every business has the prospect to innovate, and many industries are being disrupted by outsiders that are missing opportunities to use technology to provide better customer service, deliver better products, and achieve higher efficiency.